SolaWoodFlowers is an Ogden, Utah based company selling sola wood flowers. They are serving clients all around the country. They provide sola wood flowers for weddings, parties, home decorations and many other occasions. Their paid ads were performing pretty well, and they were getting traffic from paid advertising, however, they wanted to their website to do well from organic SEO perspective as well. They were looking for:
Content Planning:
Since content is so vital for SEO, we conducted a content audit on the website, which helped us in identifying relevant pages to target. Our content writers produced content with consumers and search engines in mind based on the content audit. The emphasis was on long-tail keywords, and the material was designed to be user-friendly.
Optimization & Link Building:
Many older blog posts were not optimized. Our team discovered such posts and optimized them for the appropriate keywords. We rewrote content, did internal linking, and linked blog posts to informational queries in high DA content publishing sites. The plan was clear: we would use commercial as well as informative queries in link building to diversify the backlinks. Quality backlinks strategy not just helped in increasing the organic ranking but also increased website traffic.
About Sola Wood
Sola Wood flowers create 100% biodegradable flowers from sola wood that, while not real, have the look, feel of a natural flower, and never wilt. These flowers are constructed of tapioca and balsa wood and can be colored any color while also absorbing your favorite smells.
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